Should A Aspiring Content Creator Pal Cease Exploiting Me for Material?

One Side: One Friend's Perspective

At times I'm recorded while I’m eating. I’ll see myself on her social media – it feels like a jumpscare.

My best friend of 10 years, she, labels herself the “creativity monarch”. It can be amusing for a short while, but it weighs on our friendship.

She is an extrovert, she feels the need to record everything constantly. During meals out, her motto is, “The camera eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when strangers see her posing or filming – I experience vicarious awkwardness. It also frustrates me because the food gets cold.

She's not quite an online personality yet, but Marielle is aspiring to become one. She makes vlogs about city life, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I don’t want to be dragged into it. On occasion she films me while dining, or simply tagging along. Later, I appear on her feed later, and it comes like a jumpscare: I’ll have bare-faced, making a strange expression or be captured while eating. It’s uncomfortable.

She also expects me to film her at inconvenient times. Sometimes I’ll be talking to another person, or we’ll just be hanging out in the street. The dynamic feels like our bond has turned into me being her unpaid videographer. She could easily hire someone if she wanted high-quality content. Upon mentioning my unease about the situation, she brushed it off. She’s taken me to several brand events, which were appreciated, but that doesn’t make up for all the energy I spend assisting her create material.

I’m grateful that Marielle has supported me with my design career, but I don’t want our friendship to become merely a tally of exchanges. I don’t feel she's insincere or inauthentic, but sometimes I feel that if recording starts, we will begin acting in a way that presents a favorable image for her channel.

She will say, “Alright, smile for the camera!” and film me smiling with another. It’s so silly. It's crucial her to understand that our 10-year friendship still has boundaries. I love being with her, but I also desire to experience it without being recorded, altered, or posted for an viewers. I’m not a accessory for her online persona.

The Other Side: The Content Creator's View

I hope my friend to see that the creations we make together can get us an opportunity.

I am passionate about creating videos. It's more than a pastime; it's integral to who I am. Creating videos and documenting experiences online enables me to show my personality and connect with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to make money from your passions. I look up to people on social platforms who pull off that style of informal, self-made film-making.

Creating content is my version of engaging with life: noticing the details, sharing them with an viewership that appreciates the craft behind it. It's never my aim to make my friend uneasy. Taking her to industry events was my way of offering access, giving her a chance to witness exclusive moments that could benefit her professional path too. That’s not blackmail, it’s just being pragmatic.

I’d still take her to such functions even if she didn’t help me, but I desire her to see what the work we create together can get us: an opening. I understand not all people likes being filmed, but often spontaneity is what makes content authentic. Appearing on video occasionally is part and parcel of being my friend. I'd remove anything she requested, but she hasn't made such a request yet.

I don't demand anybody to be my private filmmaker, but companions support one another in small ways. I thought recording a clip here or there would be enjoyable for Beth. Innovation flourishes in partnership, and having Beth around makes projects lively and pleasurable. I don't compel her to participate in anything, and I would never intentionally humiliate her. But creating content jointly sometimes is part of how I document our shared experiences.

I value Beth’s friendship deeply and don’t want content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before recording, and avoiding angles that might make her uncomfortable.

This is not about power, it's regarding sharing my world while still respecting hers. Obviously content creation is not a replacement for real connection: it's merely part of how I experience life and I want her to be included in a way that’s agreeable for both of us.

The Jury: Reader Opinions

Should Marielle stop filming herself and her friend when they are socializing?

Nothing is more excruciating than having a companion point a camera at you. I understand that it’s Marielle’s passion, but I don’t make friends come to my workplace. Maybe she can find influencer friends to create content with. With the dark, looming future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something as a career, you can’t ask your friends for help every time, even if they have helped previously. While she enjoys shooting, that doesn’t mean all those around her is willing material. She needs to honor her friend's personal space.
Ankit, 26

She may enjoy making content and displaying her life online, but it isn't for everyone. It was kind she has helped Beth’s career, but she must to hear what her friend desires.
Emma, 27

It seems like you care about each other, so hold on to that and make sure it’s the focus in your friendship. Create some real experiences, where genuine feelings are stored, not online archives. In fact, celebrities who seem to share their worlds actually have more privacy than it seems.
One opinion, 53

Marielle appears to be neither present nor authentic when she’s with Beth – she’s working. Each appears confused as to what’s reasonable. The answer lies not in trying to alter one another, but in each setting defined limits around what is comfortable to them and seeing if there is an acceptable middle ground.
Barbara, 71

Now You Be the Judge

Consider this question: has she been exploiting their bond?

Richard West
Richard West

Elara Vance is a seasoned business consultant with over 15 years of experience in corporate strategy and leadership coaching across Canada.